Thinking of shopping? durReey.com is an e-commerce platform that operates as "India Shop

 durReey.com is an e-commerce platform that operates as "India Shop," with a focus on selling best quality, durable products rather than high quantities. Their tagline, "It's durable," directly reflects this core Values.

Leveraging Past Experience: The founder has extensive experience in e-commerce (selling over 5 Lakh units on major platforms) and Company Like (DHL, TNT, TATA Broadband). This background likely informs their operational efficiency and customer focus.

"Smart Work & Fast Work": The company emphasizes efficiency and process improvement across all functions (marketing, sales, social activity).

Strategic Partnerships: They are actively looking to initiate strategic partnerships with local platforms and distributors to drive business growth and expand their customer base.

Content & Insights: Their website features a blog ("Product & Technology," "Stay Updated, Shop Smarter, Get Inspired") that covers e-commerce trends, AI in business, payment gateways, and even real estate, suggesting an aim to be a comprehensive resource hu

In essence, durReey.com is positioning itself as a quality-driven e-commerce player in the Indian market, aiming to build trust and long-term customer relationships through durable products, efficient operations, and a keen understanding of the e-commerce landscape.

"India Shop" as an operating name: The platform functions under the name "India Shop," indicating a focus on the Indian market and perhaps a range of products sourced from or relevant to India.

durReey.com = online budget store + daily deal hub + e-commerce blog. It caters to bargain hunters with daily offers, a lifetime discount membership tier, and reliable service, all while sharing relevant industry updates and digital insights.

durReey.com (also styled as India Shop) is a Mumbai-based e‑commerce platform offering a variety of everyday products—from mobile accessories, gadgets, and gaming gear to beauty items and home essentials—with a strong focus on affordability and daily deals.

Focus on Quality & Durability: Unlike many platforms that prioritize sheer volume, durReey.com emphasizes selling high-quality, durable products. This commitment is central to their brand identity.

Customer-Centric Approach: The underlying principle seems to be minimizing customer problems related to quality, wrong products, missing quantities, or empty deliveries. They even experimented with an "Open Delivery" system in Mumbai to address this directly.

Long-Term Relationships: They aim to build strong, lasting relationships with their customers, focusing on "Customer happiness."

Get Inspired: Core Idea: To connect with their audience on a human level by sharing uplifting and insightful content.

The Retail Revolutionaries - Individuals or companies that are significantly changing the way goods and services are bought and sold, often through innovative strategies and technologies. This includes embracing online channels, personalizing customer experiences, and redefining the role of physical stores. They are challenging traditional retail models and creating new ways for consumers to interact with brands and products.

What it covers:

• Read the different stories, articles, news and updates related to human life: This broad category allows for a wide range of content that goes beyond commerce. It could include:
• Success stories: Entrepreneurs, individuals overcoming challenges.
• Community initiatives: People doing good deeds, social impact stories.
• Life lessons: Articles on personal growth, well-being, productivity.
• Cultural insights: Stories about Indian traditions, festivals, art.
• Everyday heroes: Narratives about ordinary people making a difference.
• Motivational content: Inspiring quotes, perspectives on life.

Deo For Men ARTIC No Gas Body Mist Perfume, 120 ml

 Deo For Men ARTIC No Gas Body Mist Perfume, 120 ml

Buy Now

About this item

• TOP Notes : Aldehydic, Lemon, Green Apple, Marine; Heart Notes : Carnation, Clove, Jasmine, Muguet; Base Notes : Amber, Cedar, Musk, Vanilla
• Long-Lasting Scent: Crafted with premium ingredients, this perfume ensures a captivating aroma that lingers throughout the day.
• Versatile Wear: Suitable for any occasion, from formal events to casual outings, this fragrance complements your personal style.
• Refined Packaging: The sleek and elegant bottle design adds a touch of luxury to your grooming routine.
• Travel-Friendly Size: Compact and portable, this perfume is perfect for carrying in your bag or luggage.

Nothing Phone 3 Launch Date In India

 Yes, the Nothing Phone (3) is launching in India in July 2025. It will be Nothing's first true flagship phone, with a premium design, powerful internals, and software enhancements. Specifically, the launch is expected to occur in July. While the exact date is not yet confirmed, multiple sources suggest July 15th is a strong possibility. India Today reports that the Phone (3) will be sold on Flipkart in India.

Premium Design : 

Nothing is expected to stick with its signature transparent design, potentially with upgrades to the Glyph Interface (the LED lights on the back). 

Powerful Internals : 

The Phone (3) is rumored to be powered by Qualcomm's Snapdragon 8 Elite processor. 

The device will feature software enhancements powered by AI. 

Battery :

A larger than 5,000mAh battery with fast wired and wireless charging is anticipated. 

Price : 

While the official price has not been announced, it is rumored to be around ₹90,000, which is a higher price point than previous Nothing phones. 

For More info : Click Here

www.durReey.com

Deo For Men ARTIC No Gas Body Mist Perfume, 120 ml

 Deo For Men ARTIC No Gas Body Mist Perfume, 120 ml

1 Rs. Offer - STAR Member : Offer only available at India Shop - www.durReey.com

About this item : Click to buy 

• TOP Notes : Aldehydic, Lemon, Green Apple, Marine; Heart Notes : Carnation, Clove, Jasmine, Muguet; Base Notes : Amber, Cedar, Musk, Vanilla
• Long-Lasting Scent: Crafted with premium ingredients, this perfume ensures a captivating aroma that lingers throughout the day.
• Versatile Wear: Suitable for any occasion, from formal events to casual outings, this fragrance complements your personal style.
• Refined Packaging: The sleek and elegant bottle design adds a touch of luxury to your grooming routine.
• Travel-Friendly Size: Compact and portable, this perfume is perfect for carrying in your bag or luggage.

Special Notes
Payment Mode	Prepaid & COD
Expected Delivery Time	Usually delivered in 7 days
Returnable Yes Or No	NO
Warranty	No Replacement - Perfume Replacement
20% Lifetime Discount	For  prepaid orders only
For More Info kindly check our Policies

Men Body Mist | No Gas Men Body Spray with long lasting smell 120 ml| Citrus, Fruity, Woody, Spicy Scent | Dark Perfume for men to Stay Fresh & Play Bold | Men Deodorant for Gifting

Introducing the extraordinary "Artic," an innovative no-gas deodorant that exudes

invigorating post-shower freshness. Its aldehydic lemon and marine top notes blend seamlessly with spicy carnation, clove heart notes. Warm amber, cedar, musk, and vanilla base notes ground this exuberant fragrance. Elevate your routine with "Artic," whether at work or the gym.

Stay Fresh, Play Bold" encapsulates the essence of our deodorant brand. It

urges individuals to maintain a refreshing, invigorating demeanor while embracing a fearless and adventurous spirit. The tagline encourages users to exude freshness throughout their daily activities, emboldening them to tackle challenges with confidence. Whether at work or play, the product promises enduring freshness, empowering users to approach life with a bold, adventurous mindset.

South Indian printed dupatta gown crafted

a Beautiful South Indian printed dupatta gown made from Georgette fabric. Latest design at Lowest Prices. Visit us : India Shop - Www.durReey.com

• Fabric: The gown is crafted from lightweight and flowy Georgette fabric, which drapes elegantly and adds a graceful touch to the outfit.

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• Color: The gown features a rich royal blue base, which is a classic and regal color often associated with traditional Indian attire.

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• Design: The gown has a self-design pattern, meaning the design is integrated into the fabric itself. It includes intricate golden motifs, which could be inspired by traditional South Indian art, such as temple borders, peacock designs, or floral patterns.

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• Sleeves: The gown boasts three-quarter sleeves, offering a balance between modesty and comfort, making it suitable for various occasions.

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  Dupatta: The dupatta, likely made from the same Georgette fabric, complements the gown with matching golden motifs and royal blue hues. It can be draped elegantly over one shoulder or styled in traditional South Indian fashion.

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To Purchase such a gown, you can explore: 

India Shop - www.durReey.com OR 

1. Online Marketplaces: Websites like Amazon, Flipkart, Myntra, or AJIO often have a wide range of South Indian ethnic wear.

2. Ethnic Wear Brands: Brands like Kalki Fashion, Utsav Fashion, or Mirraw specialize in traditional Indian attire and may have similar designs.

3. Social Media: Platforms like Instagram or Pinterest are great for discovering unique designs by searching for terms like "South Indian Georgette gown" or "royal blue dupatta gown."

4. Local Boutiques: If you're in South India or have access to South Indian boutiques, they may carry such designs, especially during festive seasons.

Perfume ZANE Men Body Mist, No Gas Men Body Spray with long lasting smell 120 ml

 

BRAVOMAN ZANE Men Body Mist | No Gas Men Body Spray with long lasting smell 120 ml| Citrus, Woody, Spicy, Leathery Scents | Dark Perfume for men to Stay Fresh & Play Bold | Men Deodorant for Gifting .

Visit us. www.durReey.com

 

About this item

• TOP Notes : Rose, Lavender, Bergamot, Marine ; Heart Notes : Cumin, Pine, Red Berries, Banana, Apple; Base Notes : Leather, Oakmoss, Musk, Amber
• Long-Lasting Scent: Crafted with premium ingredients, this perfume ensures a captivating aroma that lingers throughout the day.
• Versatile Wear: Suitable for any occasion, from formal events to casual outings, this fragrance complements your personal style.
• Refined Packaging: The sleek and elegant bottle design adds a touch of luxury to your grooming routine.
• Travel-Friendly Size: Compact and portable, this perfume is perfect for carrying in your bag or luggage.

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Introduction

Discover the essence of sophistication with BRAVOMAN - ZANE No Gas Body Mist. This luxurious body spray is designed for the modern man who exudes confidence and charm. With its unique blend of aromatic woody, fruity, and leathery notes, ZANE is the perfect everyday fragrance that enhances your presence.

1. Shake Well: Before use, shake the bottle gently to mix the fragrance well.
2. Hold at a Distance: Spray from about 15-20 cm away from your body to ensure an even application.
3. Target Key Areas: Focus on pulse points such as the wrists, neck, and behind the ears for optimal scent diffusion.
4. Layer for Intensity: For a more pronounced fragrance, reapply throughout the day as needed.

South Indian Printed dupatta gown

Latest Design In India Available at India Shop - www.durReey.com, South Indian printed dupatta gown made of georgette fabric, featuring three-quarter sleeves, a self-design pattern, and a rich royal blue color with golden motifs.

This South Indian printed dupatta gown is an elegant fusion of tradition and contemporary style. 

Made from lightweight georgette fabric, it drapes beautifully, offering both grace and comfort.

The gown features three-quarter sleeves, adding a sophisticated touch while ensuring ease of movement. Available at India Shop - www.durReey.com

Designed with a self-design pattern, it subtly enhances the richness of the fabric, while the royal blue color exudes regality. The golden motifs delicately scattered across the gown add a touch of grandeur, making it perfect for festive occasions, weddings, or cultural celebrations. The accompanying printed dupatta complements the ensemble, completing the look with effortless charm.

Styling and accessorizing your royal blue georgette dupatta gown with golden motifs can enhance its elegance and make you stand out. Here are some recommendations:

Jewelry & Accessories

💎 Earrings – Opt for golden jhumkas, chandbalis, or pearl-studded earrings to match the golden motifs.
💎 Necklace – A choker with Kundan, Polki, or temple jewelry will add a regal touch. If the neckline is already embellished, go for a delicate pendant instead.
💎 Bangles – Stack golden kadas or bangles with blue enamel work for a cohesive look.
💎 Ring – A statement cocktail ring or an antique gold ring will subtly elevate your look.

Footwear

👡 Juttis or Mojaris – Embellished golden or blue juttis will keep it traditional.
👡 Heels or Sandals – Strappy gold or nude heels will add height and elegance.

Makeup & Hairstyle

💄 Makeup:

• Eyes – Go for golden-bronze eyeshadow, kohl-lined eyes, and voluminous lashes.
• Lips – A bold red, deep maroon, or nude pink lipstick would complement the look.
• Blush & Highlighter – A touch of peachy or rosy blush with golden highlighter will add a glow.

💇‍♀️ Hairstyle:

• Soft curls with a side clip using a golden or floral hairpin.
• A low bun adorned with fresh jasmine flowers (gajra) for a traditional South Indian touch.
• Braided hairstyles with hair accessories for an intricate, elegant look.

Clutch or Potli Bag

👜 Carry a golden or embroidered potli bag for an ethnic touch, or a small golden clutch for a modern appeal.

1. Wedding Styling (Grand & Elegant Look)

💎 Jewelry:

• Heavy Kundan, Polki, or temple jewelry set with gold and pearls.
• A statement maang tikka or a matha patti for a regal touch.
• Stack golden bangles or Kadas with blue or pearl accents.
• A statement gold ring or haath phool (hand harness) for an extra glam factor.

👡 Footwear:

• Golden or embroidered juttis/mojaris for a traditional touch.
• Gold or nude block heels if you prefer height.

💄 Makeup:

• Smokey gold or bronze eyeshadow with winged eyeliner & thick lashes.
• Bold red, wine, or deep maroon lipstick.
• Peachy blush & golden highlighter for a radiant glow.

💇‍♀️ Hairstyle:

• Low bun with fresh jasmine (gajra) for a South Indian look.
• Soft curls with a golden hairpin for a modern elegant touch.

👜 Bag:

• An embellished golden potli bag with sequins or embroidery.

💫 Additional Touches:

• Drape the dupatta in a lehenga-style over one shoulder for a royal effect.
• Add a golden waist belt (kamarbandh) to enhance the gown’s silhouette.

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2. Festival Styling (Vibrant & Comfortable Look)

💎 Jewelry:

• Gold or oxidized jhumkas/chandbalis for a traditional yet festive feel.
• Simple gold chain or small pendant for a lightweight look.
• Stack some glass or metal bangles in blue & gold.

👡 Footwear:

• Comfortable juttis or embroidered flats for long hours of celebration.
• Wedge heels if you want some height but comfort.

💄 Makeup:

• Soft golden eyeshadow with kohl-lined eyes for a bright look.
• Pink, coral, or nude lipstick for a fresh and natural touch.
• Dewy base with a touch of peach blush and soft highlighter.

💇‍♀️ Hairstyle:

• Side braid or half-up, half-down curls with decorative pins.
• A messy bun with tiny golden accessories for a festive vibe.

👜 Bag:

• A small golden sling bag or embroidered potli for easy carrying.

💫 Additional Touches:

• Keep the dupatta draped casually or pleated neatly over the shoulder.
• Add a small bindi for an ethnic charm.

South Indian printed dupatta gown made of georgette fabric

 South Indian printed dupatta gown made of georgette fabric, featuring a self-design pattern and three-quarter sleeves. The gown has a flowing, elegant silhouette, with a traditional printed dupatta enhancing its beauty.

A South Indian printed dupatta gown made of georgette fabric with three-quarter sleeves and a self-design pattern sounds elegant and traditional. Here are some details to enhance the visualization:

Design Features:

• Fabric: Lightweight, flowy georgette, perfect for draping beautifully.
• Pattern: Self-design for a subtle yet elegant texture.
• Sleeves: Three-quarter length, offering a graceful appeal.
• Dupatta: Printed, adding contrast and vibrance to the ensemble.
• Combo: Single-piece gown with an attached or separate dupatta.

Possible Variations:

1. Color Combinations:

   • Royal blue with golden motifs
   • Maroon with intricate paisley prints
   • Pastel shades with floral embroidery

2. Embellishments:

   • Zari or thread embroidery
   • Mirror work or sequins for festive charm

3. Styling Tips:

   • Pair with traditional jhumkas and bangles.
   • Add ethnic sandals or juttis for a complete look.

Latest Headphones New Branded in India

 As of January 30, 2025, several new branded headphones have been launched in India, catering to diverse audio preferences and budgets. Here are some of the latest models

History of Wireless Headphones

Wireless headphones have evolved significantly since their inception, moving from bulky radio-frequency models to sleek, high-tech Bluetooth-enabled devices.

1. Early Beginnings (1960s-1980s)

• The first wireless headphones were radio-frequency (RF) based and used AM/FM signals.
• They were primarily used for TV watching and were large, with limited sound quality.

2. Infrared (IR) Headphones (1980s-1990s)

• Used infrared light to transmit audio signals.
• Required direct line-of-sight between the transmitter and receiver.
• Common in home theaters but not practical for outdoor or mobile use.

3. Bluetooth Revolution (2000s-Present)

• Bluetooth 1.0 (1999-2000s): Poor sound quality, high latency.
• Bluetooth 2.1 (2007): Improved connectivity and battery life.
• Bluetooth 4.0 (2010s): Energy-efficient, introduced aptX codec for better sound.
• Bluetooth 5.0 & 5.2 (2016-Present): High range, low latency, multi-device connectivity, better battery efficiency.

4. True Wireless Era (2015-Present)

• The launch of Apple AirPods in 2016 popularized True Wireless Stereo (TWS) earbuds.
• Other brands like Sony, Bose, Samsung, and Sennheiser followed with noise-canceling wireless models.

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Upcoming Wireless Headphone Technology

1. Lossless Audio over Bluetooth

   • Qualcomm's aptX Lossless and Sony’s LDAC allow near-CD quality sound.
   • Future Bluetooth codecs will bring true lossless streaming without wires.

2. AI-Powered Noise Cancellation

   • Advanced adaptive ANC will analyze environments in real-time.
   • AI algorithms will personalize sound based on user preferences and surroundings.

3. Spatial & 3D Audio

   • Apple’s Spatial Audio, Sony’s 360 Reality Audio, and Dolby Atmos are leading the way.
   • Future models will enhance head-tracking for immersive gaming and VR.

4. Bone Conduction & Open-Ear Technology

   • Bone conduction headphones transmit sound through cheekbones for improved awareness.
   • Open-ear designs (like Bose Ultra Open Earbuds) combine comfort with situational awareness.

5. Ultra-Low Latency for Gaming & AR/VR

   • Bluetooth 5.3 & LE Audio improve latency and battery life for real-time gaming.
   • AR & VR applications will integrate wireless head-tracking for immersive experiences.

6. Self-Charging & Solar-Powered Headphones

   • Some models, like the Urbanista Los Angeles, use solar charging panels.
   • Future headphones might use kinetic energy from head movements.

7. Health Monitoring & Smart Features

   • Future headphones may track heart rate, stress levels, and temperature.
   • Integration with virtual assistants (like Siri, Alexa, and Google Assistant) for better hands-free control.

8. Wireless Charging & Better Battery Life

   • Fast-charging tech will provide hours of use with just minutes of charging.
   • Graphene-based batteries and solid-state technology could increase battery life significantly.

---

Conclusion

Wireless headphones have come a long way from bulky RF models to sleek, AI-driven, lossless audio devices. With continuous advancements in Bluetooth, battery efficiency, and immersive audio, the future promises smarter, high-quality, and energy-efficient wireless headphones.

• " Check the Latest Models "

Realme Techlife Studio H1 Wired Headphones

Priced at ₹4,999, these wired headphones from Realme offer a balance between affordability and quality.

gadgets360.com

Sony MDR-M1 Wired Headphones
At ₹19,990, Sony's MDR-M1 provides premium sound quality for audiophiles seeking a wired experience.

gadgets360.com

Marshall Monitor III ANC Wireless Headphones
Marshall's latest wireless headphones, featuring active noise cancellation, are available for ₹29,997.

gadgets360.com

Audio-Technica ATH-TWX7 Wireless Headphones
These high-fidelity wireless headphones are priced at ₹42,471, catering to users seeking superior audio performance.

gadgets360.com

HyperX Cloud Mini Wired Headphones
Designed for gamers, the HyperX Cloud Mini offers comfort and quality at ₹3,497.

gadgets360.com

For a comprehensive list of the latest headphone launches in India, you can visit Headphone Zone's new launches section.

headphonezone.in

When selecting a new pair of headphones, consider factors such as sound quality, comfort, battery life (for wireless models), and specific features like noise cancellation to ensure they meet your personal preferences and requirements.

BRAVOMAN ARTIC 120ml Man Perfume

 Artic Men Body Mist | No-Gas Body Spray | Long-Lasting Freshness – 120 ml

Visit us. www.durReey.com

Introducing "Artic" — an extraordinary no-gas deodorant that delivers an invigorating, post-shower freshness with every spray. The crisp aldehydic lemon and marine top notes effortlessly blend with the spicy allure of carnation and clove heart notes. buy it from INDIA SHOP - www.durReey.com

As the fragrance settles, warm amber, cedar, musk, and creamy vanilla create a rich, lasting base.

Whether you're conquering the day at work or powering through a gym session, "Artic" keeps you feeling fresh, confident, and revitalized. Elevate your daily routine with the essence of pure freshness.

Unleash your bold side with Artic Men Body Mist, crafted for men who exude confidence and charisma. This no-gas body spray delivers a long-lasting fragrance that keeps you fresh all day.

✨ Scent Profile:

Top Notes: Citrus, Fruity

Heart Notes: Spicy, Woody

Base Notes: Warm Amber, Musk, Vanilla

Whether you're heading to the office, the gym, or a night out, Artic ensures you stay fresh and play bold. Perfect for personal use or as a thoughtful gift for the modern man.

Stay Fresh. Stay Bold. Stay Artic.

"A sleek and modern product advertisement for a 120ml men's body mist spray bottle. The bottle is matte black with bold metallic lettering, exuding sophistication and masculinity. 

The design highlights notes of citrus, fruity, woody, and spicy scents with subtle background imagery representing these elements—fresh oranges, rich wood textures, and warm spices. 

A dark and moody backdrop with soft lighting creates a luxurious and premium feel. A tagline like 'Stay Fresh & Play Bold' is subtly incorporated. Perfect for gifting and daily use. 

HD rendering, hyper-realistic product detailing, professional studio lighting, sharp focus, and elegant composition."

I love the tagline "Stay Fresh, Play Bold" — it’s crisp, memorable, and conveys both confidence and vitality. Here’s a refined brand positioning statement to complement it:

"Our deodorant empowers individuals to stay confidently fresh throughout their day while inspiring them to embrace every moment with boldness and courage. 'Stay Fresh, Play Bold' isn’t just a tagline — it’s a call to live authentically, fearlessly, and unapologetically."

"‘Stay Fresh, Play Bold’ inspires individuals to carry an aura of freshness through every moment of their day. Whether conquering workplace challenges or embracing spontaneous adventures, our deodorant ensures lasting freshness, empowering users to face life with unwavering confidence and fearless energy."

boat Airpod 111v2

boat Wireless earbud with 50Hr playback, offers, Discounts  boat Airpod 111v2 13mm Drivers = 

durReey, India Shop 

boat earbuds

50 HRs Play Back

Eliminates, background noise for crystal - Clear conversations.

Multipoint Connectivity connect & switch between 2 devices with Ease

13mm Drivers, boat Signature Sound

 

Men High Neck Zipper Full Sleeve Cotton Knitted Winter Sweater

About this item

• Soft Fabric :This men's quarter zip sweater for men is made of soft Cotton knit fabric, keeping you warm in cold days, ensuring you stay cozy and comfortable all day long.

• FEATURES : This Quarter zip sweater for men is designed with ribbed cuffs and hem, quarter zip sweaters design, High neck polo collar sweater is stylish and casual. Suitable for autumn and winter.

• MATCH : This sweaters for men could be matched with stylish jeans or casual pants for the daily look, or pair with a coat or jacket for a classic style in winter.

• OCCASION : The mens pullover sweater is perfect for all occasions, such as casual daily wear, work, business, dating, party, trip, school, etc.Perfect winter wear for men .

• A must-have Sweaters for men winter, designed to keep you comfortable in colder weather.

• Men's Quarter Zip Up sweater is made of soft, cozy, lightweight, skin-friendly fabric, well-made. Its moderate thickness and softness make it ideal for fall and winter, providing warmth without feeling bulky, make it a wardrobe must-have.
  

Product Listed on www.durReey.com - Owned by India Shop

Photo Studio Lamp with 7 Feet Adjutable Metal Tripod and Super Clamp

 

LED Video Light 40W 2700K-6500K Photo Studio Lamp with 7 Feet Adjutable Metal Tripod and Super Clamp, Bluetooth Remote for DSLR/Video/Photo (Camera Light 600LED + 7 FEET) Visit us. www.durReey.com

Brand : durReey - 

 

LED Video Light 40W 2700K-6500K Photo Studio Lamp with 7 Feet Adjutable Metal Tripod and Super Clamp, Bluetooth Remote for DSLR/Video/Photo (Camera Light 600LED + 7 FEET)

About this item

Brightness&Color Temperature adjustment: 20%-100% brightness adjustments. 3200k-5600k color temperature adjustments. Only this one light can already meet the daily shooting needs.

Super lightweight to carry:That's lightweight and portable. You can put it in your camera bag and take it anywhere.

7 FEET (800Grm) TRIPOD Stand heavy duty features full metal build with anodized aluminum alloy, durable and corrosion resistant. With thickened tube diameters in all 3 sections (28/25/22mm), it has a maximum load capacity of 22.05lb/10kg and can easily support a wide range of photography equipment. 

Ideal for studio and outdoor photography, The spring loaded design with built in buffer spring effectively protects your equipment from impact damage when you loosen the light stand. 

Easy to use:Very easy to use the light .You can switch brightness mode and color temperature mode by simply rotate the adjustment button, rotate it to change brightness percentage and color temperature parameter.

Another point, the light remembers previous setting when you turn on again. This function is too excellent than other brands.